2022 October

Month: October 2022

Corporate News
October 28th, 2022

Re.Juve Wins Continuous Clean Label of The Year Award

PT Sewu Segar Primatama through the Re.Juve trademark as the leader and pioneer of ultrapremium True Cold-Pressed Juice in Indonesia, won an award in the Continuous Clean Label Product of the Year category which was held directly by Marketeers in Sudirman, South Jakarta on Wednesday (12/12/2019). 10) then.

This award for Re.Juve’s efforts in pioneering and campaigning for the Clean Label principle is the second time after winning an award at the CMO Asia Award 2022 which was held in Singapore.

In campaigning for the Clean Label principle, several efforts have been made to carry out integrated campaign activities online and offline by holding various discussion forums and seminars with the community, one of which discusses natural nutrition that is good for the body and Clean Label itself.

There are product requirements that can truly be called Clean Label as implemented by Re.Juve, namely products made from natural ingredients without artificial ingredients, minimal processing, composition, claims, and the processing process is carried out honestly and transparently, without anyone little hidden.

So far, consumers are often unfamiliar with the terms composition and claims that are quite complicated in a product, especially preservatives and/or thickeners. In contrast to Re.Juve which uses only natural ingredients and lists them clearly and easily understood.

Re.Juve consistently implements this, because consumers have the right to know what they actually consume, what you see is what you get.

Sari Siswarni, Associate Director Sales & Marketing for Re.Juve said, “We are proud and grateful to Marketeers for the appreciation given to Re.Juve for the Clean Label movement that we are doing, especially in Indonesia. Maybe Re.Juve is the only brand in Indonesia that is 100 percent committed and consistent in implementing this clean label principle. Of course, this award is the fruit of the hard work of the Re.Juve family. We hope that with this award we will continue to be motivated to always uphold integrity to provide delicious, healthy and honest products for Re.Juve consumers.” he said.

“Apart from conducting campaigns through discussion forums and seminars, Re.Juve also opens access for consumers to see the process of making products from upstream to downstream through the factory visit program at the True Cold-Pressed Production Facility Re.juve which is HACCP certified,” Sari said. .

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Corporate News
October 21st, 2022

Re.Juve Invites the People of West Java to Start Consuming Natural Fresh Drinks & 100% Organic

Re.Juve, a brand of cold-pressed juice, invites the people of Bandung City and other areas in West Java to lead a healthy life. One of them is getting used to consuming natural healthy food, prepared in a hygienic, organic way, and without preservatives.

“Re.Juve, is the first cold-pressed juice in Indonesia. From natural vegetables and fruits. Because there are no preservatives, you have to store it properly (refrigerator),” said Putri Victor, Head of Marketing at PT Sewu Segar Primatama, which oversees Re.Juve products.

Putri explained, Re.Juve attaches great importance to quality so that people’s needs for natural nutrition can be met. So, in the production process, Re.Juve is very concerned about the health side.

Among them, Re.Juve’s fresh drink products are without preservatives, without flavor enhancers, without synthetic coloring, not from concentrate, and without heating.

“We also adhere to the principle of transparency. Hence, the production process can also be witnessed by the public by visiting the factory,” he said. In addition, to convince consumers that Re.Juve’s fresh drinks are 100 percent organic natural vegetables and fruits, the composition and manufacturing process is stated on the bottle packaging.

“We are intensively campaigning for a clean label. That is, what is written on the label is what the community gets. Honesty and transparency are values ​​that we uphold,” he said.

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Corporate News
October 14th, 2022

GGF Provides Assistance for Development of Al-Bayan Islamic Boarding School

Great Giant Foods (GGF), Terbanggi Besar, Central Lampung, through its Corporate Social Responsibility (CSR) program provides assistance for the construction and procurement of educational infrastructure for the Al-Bayan Banjar Ratu Islamic Boarding School (Ponpes), Banjar Ratu Village, Way Pengubuhan District, Lampung Middle.

The assistance was handed over to the leadership of the Al-Bayan Banjar Ratu Islamic Boarding School, M. Ibrahim Agustian, by Putri Kusuma Wardani, Community Relations & Development, at the pesantren location, Saturday (20/8/22).

“This assistance is part of the company’s concern for education in forming a Qur’anic young generation. This Islamic boarding school is expected to be able to produce qualified Qur’an memorizers who have a high leadership spirit,” said Hendri Tanujaya as the Corporate Affairs Div. Head of GGF.

“It is a matter of pride for the company because it can contribute to the development of the Tahfidz Al-Qur’an Islamic Boarding School. Really good intentions, and this is in line with the company’s vision in supporting the improvement of the quality of education in Indonesia,” continued Hendri.

Meanwhile, the head of the Al-Bayan Islamic Boarding School, M. Ibrahim Agustian, said that the assistance provided by GGF was used to continue the construction of the main Islamic boarding school facilities, namely the Pondok Putri Complex and the construction of the main talud for the drainage channel.

“Thank you to the company and all the leaders and employees. Hopefully this assistance becomes a charity. This assistance is very helpful in efforts to improve the quality of teaching and learning infrastructure, bearing in mind that so far there have been limitations in its construction,” said Ibrahim.

Ibrahim expressed his appreciation to GGF for their commitment to assisting government programs to improve the quality of public education, especially in Islamic religious education in Kampung Banjar Ratu and its surroundings.

In this pesantren, students are not only formed to become memorizers of the Qur’an, but are also equipped with leadership & entrepreneurship insights. This is done so that the students are equipped with the knowledge to not only be teachers at the Islamic boarding school but can contribute to Indonesia through other professions.

“Hopefully the presence of Islamic boarding schools can have a good influence on improving the quality of society in general around the Al-Bayan Banjar Ratu Islamic Boarding School as a constructive result of the existence of religious and moral education, and will have an indirect effect on the corporate environment,” he concluded.

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Corporate News
October 7th, 2022

Re.Juve Plants 2,500 Mangrove Seeds with Seasoldier

Continuing the form of real action to care for the environment through the “Giving Back #GOODforEarth” campaign, PT Sewu Segar Primatama through the trademark Re.juve this month planted 2,500 mangrove seedlings spread across four different locations, namely in Tanjung Pasir – Tangerang, North Sulawesi, Bali and Tegal.

The producer of True Cold-Pressed Juice, which positions itself as an ultra-premium product in Indonesia, realizes that humans are very dependent on nature, so what nature has given, we need to be responsible for preserving it.

Through the #GOODforEarth value, Re.juve seeks to contribute to and sustain the ecosystem of the surrounding environment, one of which is through the mangrove conservation program.

The planting of 2,500 mangrove seedlings was the result of donations from the “Giving Back #GOODforEarth” campaign, which started from 23 April 2022 to 26 May 2022. Re.juve converted a donation of IDR 1,000 for every 435 ml bottle sold from all transactions at all Re.juve outlets in Indonesia. Counted, Re.juve outlets have spread across the Greater Jakarta area, Bandung, Semarang, Surabaya, Solo, Bali, Malang and Palembang.

From this program, Re.juve donated IDR 240,000,000 in funds for mangrove conservation carried out by Seasoldier.

“We also planted 750 mangrove seedlings in Tanjung Pasir, Tangerang on September 15. We have planted a total of 2,500 seeds in four different locations. #GoodforEarth is one of our contributions in preserving nature, as well as a very pleasant experience,” said Richard Anthony, CEO and President Director of Re.juve in a written report.

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