2021 July

Welcoming National Children’s Day 2021, GGF Holds Great Children for Great Future Webinar

Great Giant Foods (GGF) together with PT Sewu Segar Nusantara (SSN) as one of the largest fruit distribution companies in Indonesia under the Sunpride brand, which is also a subsidiary of PT Great Giant Pineapple (GGP) held a Webinar event which was held to welcome the Day National Children who will be commemorated on July 23, 2021. The webinar was held with the theme Great Children for Great Future which focuses on stunting in children, attended by approximately 300 participants.

The event was opened with remarks from the Deputy Governor of Lampung Hj. Chusnunia Chalim PhD, Regent of Central Lampung H. Musa Ahmad, S.Sos, and Director of Corporate Affairs PT GGP Welly Soegiono. The webinar was hosted by Astryovie, who was also attended by several speakers, namely PT SSN CEO Cindyanto Kristian, Team for the Acceleration of Handling Dwarf Children (TP2AK) Secretariat of the Vice President Dr. dr. Lucy Widasari M, Si and Senior Manager Sustainability Department PT GGP Arief Fatullah.

Deputy Governor of Lampung Hj. Chusnunia Chalim PhD on the occasion said that “At the provincial level, the Governor as a representative of the central government seeks to provide guidance to districts/cities in increasing the integration of nutrition interventions and accelerating stunting reduction, considering the target for reducing stunting rates in Lampung Province in the RPJMD until 2015. 2024 is 14%”.

PT SSN CEO Cindyanto Kristian explained the material about the importance of stunting in children. “Based on the results of nutritional status monitoring (PSG), 1 in 3 Indonesian toddlers is stunted, one of which is a low nutritional intake, from the fetus to the baby aged 2 years. With this, Sunpride as the pride of Indonesia’s fruit brand that cares about health and children, together with GGF launched the #GreatChildrenForFuture campaign by donating the proceeds from the sale of fruit purchased by consumers (with special stickers) during the campaign period”.

Meanwhile, the Regent of Central Lampung H. Musa Ahmad in his speech said “The Lampung government is very appreciative of the GGF CSR Program, namely Great Indonesia since 2019 in the Central Lampung region by providing additional food to children who suffer from stunting”.

On that occasion Dr. dr. Lucy Widasari M,si as the TP2AK Team of the Presidential Secretariat explained the importance of stunting in children by paying attention to nutrition and nutrition problems in children from an early age. In this way, GGF presents the Great Indonesia program. One of the activities carried out is the provision of supplementary food in the form of fresh fruit and milk to children, especially children who suffer from stunting.

Share

Sunpride Again Wins “Best Branded Fruit” Award from IOB for the 4th Time

Sunpride again successfully received an award from IOB (Indonesia Original Brand) 2021 for the “Best Branded Fruit” category for the 4th time, where the same award was received in 2016, 2017, and 2020. The assessment was carried out through a survey conducted by the agency. Business Digest research together with SWA Magazine. This award was announced in an online event and broadcast on the SwaMediaInc Youtube channel, Friday 16 July 2021.

The survey was conducted on original Indonesian brands that showed the best performance even during this pandemic. It was carried out quantitatively through interviews with brand users using the Multistage Random Sampling technique from around 110 categories, which was conducted in 6 big cities, namely Medan, Jakarta, Bandung, Semarang, Surabaya, and Makassar. This survey is also conducted on about 5000 respondents every year during the period March to April 2021.

Luthfiany Azwawie as Head of PM & Marketing Sunpride added, “It is an honor for us, amid difficult conditions, we are still able to compete and have been awarded as the best fruit brand from IOB for the 4th time. It is a challenge for us to be able to maintain the consistency of our performance going forward. This spurs us to always provide the best so that we remain the trusted choice of the Indonesian people and hope that local brands can rise up and become kings in their own country.”

IOB is an award dedicated to Indonesian brands that show the highest commitment and performance (on the assessment parameters). In this award, there are 4 (four) parameters that are measured, namely the level of satisfaction (Satisfaction), the level of customer loyalty (loyalty) to the brand, the willingness of customers to recommend the brand (Advocacy), and competitiveness against foreign brands.

Share

PT GGP and Lampung Police Hold a National Program Vaccination Outlet

Coinciding with the 75th Bhayangkara day, the Lampung Regional Police Bidokkes in collaboration with PT Great Giant Pineapple (GGP) Terbanggi Besar, Central Lampung carried out a national vaccination program to support the acceleration of handling Covid-19. The vaccination activity took place at the Dwi Karya Lempuyang Bandar Multipurpose Cooperative Building which was attended by 350 people on Saturday, July 3, 2021.

This activity was named the Precision Vaccination Outlet as a form of Bhayangkara Health Service for the country. As the theme of the 75th Bhayangkara day, “Precise Police Transformation supports the Acceleration of Handling Covid-19 for Healthy Communities and National Economic Recovery Towards Advanced Indonesia”.

“This vaccination activity for the community is carried out to speed up the vaccination process programmed by the government,” said the person in charge of the vaccination implementation, Kompol Lappy.

Today we are targeting vaccination to 350 people with 30 medical officers from the Lampung Regional Police Bidokkes. Hopefully, the implementation will run smoothly thanks to the support from PT GGP, he continued.

Meanwhile, Head of ERT GGF Lampung, Arief Fatullah, thanked the Lampung Police for facilitating the activity through medical personnel from Bhayangkara Hospital for the implementation of vaccination.

“All from the RS team. Bhayangkara, ERT GGF only facilitates facilities, infrastructure, and logistics for its activities,” said Arief.

Cooperation vaccines are provided through a purchase scheme by the private sector. The GGF, especially in Lampung, for the first stage of vaccines has reached 1,750, the second stage of 2,000 vaccines has arrived, and the third stage is being prepared for 3,000.

Share

Gunadarma university communications science online visit in GGF

Around 210 students majoring in Communication Studies semester 2 and 4, Gunadarma University (UG) Jakarta attended the online company visit at Great Giant Foods (GGF) Lampung on July 13, 2021. The activity was carried out during the Covid-19 pandemic. introducing public relations activities carried out by corporations to students who were present virtually that morning. The event was opened by moderator Dilla Savira, followed by remarks from GGF representatives, namely Head of Communication Indra Ardiyanto and UG representatives, namely Deputy Dean 1 of the Faculty of Communication Sciences, Gunadarma University, Dr. Kiayati Yusriah.

Deputy Dean 1 of the UG Faculty of Communication, Dr Kiayati Yusriah said “Alhamdulillah, I am very happy to be able to attend a virtual visit to GGF. An activity that is very useful for students to add insight about PR activities in bona fide companies. It is also very useful for the UG Communication Studies program in introducing students to the industrial world. We hope that the collaboration will continue in internships, research, webinars, etc. towards Merdeka Learning, Merdeka Campus”.

Meanwhile, a teaching representative from UG Dr. Dinda Rakhma F said “I am proud to see a company that is native to Indonesia, going international and being the host in their own country. Thank you GGF for sharing your valuable knowledge and experience with Gunadarma University academics. Very inspiring, with the implementation of PR Practice that has been carried out so far, very professional with global targets but still grounded. Hopefully we can collaborate and together build the country.”

On that occasion, the event was also filled with presentations by the Corporate Communications Team of GGF Wian Rahmat who explained about the GGF Company and all activities of the Corporate Communication Department. The students who were present at that time were very enthusiastic to explore the knowledge and information they wanted to get in this activity.

Share

PT GGP Helps Appreciate Plans to Create a Culinary Market in Terbanggi Besar

PT Great Giant Pineapple (GGP) gives support and appreciation to Kampung Terbanggi Besar which plans to establish a Culinary Market ‘Pak Minak’ located in Hamlet 1 of Kampung Terbanggi Besar, Terbanggi Besar District, Central Lampung Regency. PT GGP’s support is manifested in the form of heavy excavator assistance to carry out land clearing areas in the development plan. In addition, PT GGP also assisted in the form of bamboo and used tires to make the market.

The location of the culinary market is on the old road across Sumatra or rather in front of the Terbanggi Besar District Office. It is expected to be an alternative rest area that is comfortable and enjoyable for road users who want to rest for a while because it is not far from the Terbanggi Besar Toll Gate. The Head of Terbanggi Besar Sub-district, Fathol Arifin, said that the Terbanggi Besar Village itself had been declared by the Regional Government as a historical tourism village and cultural civilization in Central Lampung.

The development of this culinary market is equipped with children’s playgrounds and photo spots to lure visitors to come. It is also hoped that the mothers in Terbanggi Besar Village who have the expertise to make food can be directly involved in providing food or typical Lampung snacks.

“The problem is until now it has not been maximal in attracting visitors to enter Terbanggi Besar. For various reasons, such as the unavailability of an attractive location to visit, or nothing that can assure how comfortable and safe it is,” said Fathol.

The District Government is trying to facilitate several community leaders and youths to create a place for community empowerment in the form of a culinary market with the name Pak Minak or the abbreviation of the Innovative Community Culinary Market for Kampung Anak. It is hoped that in the future, the presence of the culinary market can attract visitors to enter Terbanggi Besar Village and be moved to see the tourist village, culture, and customs that are in it.

Share